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SplashLearn: Kids Learning App

Monetization rage Self-contained

StudyPad, Inc. · Education · Free · v7.6.0

View on the App Store (iPhone) ↗
Review-rating drop
2.07

2025-Q3 4.67 → last 90 days 2.60, text reviews

Peak quarter
4.67

2025-Q3, text reviews

Last 90 days
2.60

text reviews

Store rating
4.51

all 32297 ratings, incl. star-only

Store gap
1.91

store minus reviews

Est. MRR
$135k

#80 top-grossing, Education

store 4.51 · reviews 4.67 → 2.60 · gap 1.91 store 4.51 reviews 2.60

Store ratings include star-only taps from in-app prompts, which skew high. The peak and recent figures come only from people who wrote a review, which skews low. Compare each against itself: the drop is the signal, and a big gap between the two usually means heavy rating prompting is masking unhappy users.

Average rating by quarter from 500 text reviews

2★3★4★5★ 1★ 2025-Q3: 4.67★ from 187 reviews 4.67 2025-Q3 2025-Q4: 4.64★ from 162 reviews 2026-Q1: 4.45★ from 93 reviews 2026-Q2: 2.95★ from 22 reviews 2026-Q3: 2.38★ from 29 reviews 2026-Q4: 2.86★ from 7 reviews (small sample) 2.86 2026-Q4
Faint bars have fewer than 8 reviews. Text reviews skew negative versus star-only ratings; read the direction, not the level.
Show as table
QuarterAvg stars Reviews
2025-Q34.67 187
2025-Q44.64 162
2026-Q14.45 93
2026-Q22.95 22
2026-Q32.38 29
2026-Q42.86 7

Recent 1–2 star reviews

What a waste of money! And almost made me go back to 4th grade!

★ · v7.6.0 · Oct 12, 2026

I tried this app a few years ago, my mom had to purchase it, it made me almost go back to 4th grade! Thank god I’m in 7th grade and my school doesn’t use SplashLearn!

A HUGE SCAM

★ · v7.6.0 · Oct 7, 2026

Bad bad bad bad I don’t know why but when I got this it said to delete it so I deleted it but then it glitched out and said delete it is a bad game

Beware!!

★★ · v7.6.0 · Oct 4, 2026

We liked this app a lot but have t played it in months, so trying to cancel the subscription. They make it near impossible!! Still trying to figure it out 3 days later… first can’t do it through the app, go online, then online have to do it through the App Store… there is NOTHING in the App Store to all me to cancel this!

What are you trying to do...? Stop bots from a learning app and they wont even do noting i think wow

★ · v7.6.0 · Oct 1, 2026

Im so sad that i had to add my mom and my age and my moms email and "do you want to buy this?" im very very mad that i need to do this and that to learn...

It's Boring and waste my time

★ · v7.5.10 · Sep 26, 2026

Also I might lose all my coins

Hate it

★ · v7.5.10 · Sep 21, 2026

Terrible

Good Luck Canceling

★ · v7.5.9 · Sep 15, 2026

I tried for a very long time to cancel this subscription. We were not even using the app. I was not able to cancel it on the app or my phone. I ended up having to use a computer to do this.

Worst learning game ever

★ · v7.5.8 · Sep 10, 2026

SplashLearn is supposed to be a fun game right? NO it’s is so stressful and as a kid myself I think it’s stressful too I haven’t played for 2 years since because it is horrible and the worst part? I’m trying to have less storage on my device because it’s running out and I’m trying to delete SplashLearn but you know what it says? “Remove from Home Screen” I have tried over 6 times to delete it and it doesn’t work. Fix your game idiots.

😠

★ · v7.5.6 · Sep 1, 2026

This is dum 😠 you are so rude 👿 you are done forever 😠 splash

Can’t open app

★ · v7.5.6 · Aug 26, 2026

I purchased this for my 4th grader. I can’t open the app. I paid for a monthly subscription that I can’t use.

App stop again and again

★ · v7.5.6 · Aug 26, 2026

When my kids do commas and quotation,app stop again and again

Frozen

★ · v7.5.4 · Aug 15, 2026

The app has not opened on one of 2 kids profiles with no way to resolve. I downloaded just the math app to bypass issues but it won’t let me login in from a different app and sends me directly to the app that doesn’t work.

Love it!

★★ · v7.5.4 · Aug 10, 2026

My family loves splash learn! As a mom of 3, I chose to homeschool my children. My oldest is 5 and he loves the classes. He is currently doing a first grade curriculum. I love how this can be used to supplement any math or reading we may be doing. We recently discovered the learning path. Although we've had the app for about 3 years, we never tried it. I love how it adjusts to how well my son performs in a subject. I do wish that the lesson plans explained certain subjects instead of jumping right into it though. Overall, I highly recommend this app! ****UPDATE**** I have used SplashLearn for several years, but I ultimately decided to cancel my subscription due to the lack of effective communication and customer support. If you need assistance, the only option available is through their online chat. There is no telephone number where you can speak directly with a representative. While the chat may connect you with a live person, I find the lack of a direct customer service phone line frustrating, especially when dealing with subscription or account-related issues. Today, I received an email offering a significant discount to resubscribe. However, when I attempted to activate the promotion, it only applied to one child. While I understand that the promotion may be limited to one child, the system did not give me the option to choose which child I wanted the discount applied to. This was another disappointing experience and further highlighted the communication and customer service issues I have experienced with the company. After using SplashLearn for several years, I have also found other educational programs that I prefer, such as Reading Eggs and Mathseeds. I appreciate programs that not only teach new concepts but also provide children with refreshers and additional instruction when they are struggling, rather than assuming they already understand the material. Ultimately, I don’t believe parents need to spend an excessive amount of money for their children to receive quality educational practice. There are other affordable programs available that provide comparable, and in some cases better, educational support. For these reasons, I chose not to renew my SplashLearn subscription.

Con artists

★ · v7.5.4 · Aug 7, 2026

I went to this app via a google search that was titled free learning app. Went to the website and set it all up. Then come to find out that you only get 1 short free activity a day. I’m so sick of this culture of scamming everyone into paying way too much money for everything. Your whole damn life in this country is pay to live. Now they just blatantly lie to and manipulate you into thinking that something is free or even affordable then get you just far enough that you have committed time and energy to it; then hit you with a pay wall once you are so invested that your will breaks and you pay up.

Give me it for free

★ · v7.5.4 · Aug 6, 2026

I wanted to play but i have to pay a stupid trial for no reason the game sucks

New subscriber

★ · v7.5.2 · Jul 28, 2026

Not worth it, takes forever to get in, they ask for money first

You need to pay

★ · v7.5.1 · Jul 19, 2026

So i was home school and i wanted to learn and i downloaded it and i needed to pay for every thing totally not interested

One star game

★ · v7.5.1 · Jul 15, 2026

I played this game at school all the time But I tried it at home but the free trial in seven days was he even a free trial it took out the money even though you delete it on the day before you put in your credit card that doesn’t make sense.

Not free at all

★ · v7.4.14 · Jul 13, 2026

I tried to install in and I had to start a free trial. No option to start without the trial. Disappointing.

Makes u feel stupid

★ · v7.4.14 · Jul 9, 2026

I was doing language and had the answer but they said it was wrong and in math they don’t even teach how to do it ! Like I wasted 100$ bucks for this ugh😤😤😤

Super glitchy

★★ · v7.4.14 · Jul 8, 2026

This app kept having problems on my phone, so I tried it on my iPad. On the iPad some of the sound worked and some of the sound did not. The little characters would say something and then it would go quiet when you need to hear the sound of a letter and you can’t hear.

Not actually free

★ · v7.4.14 · Jul 2, 2026

The app is free to download, but you cannot learn or use the courses unless you pay. Unfortunate to go to all the work downloading and creating an account to then not be able to use anything.

So frustrating!!

★ · v7.4.14 · Jun 28, 2026

I have set an account and tried their free trial but got a notification saying they charged me for the annual subscription but when I tried to use the app it keeps wanting me to upgrade my subscription yet I can’t even use it still since it’s all locked and my daughter really wants this but can’t because it’s malfunctioning!

It sucks

★ · v7.4.13 · Jun 25, 2026

It sucks because you can only do one thing and it is rigged because I am all ready login check out adapted mind it is fun you get a free trial for a month but for splashlearn you only get 7 days for a trial

𝓟𝓪𝔂𝓶𝓮𝓷𝓽

★ · v7.4.13 · Jun 23, 2026

𝓨𝓸𝓾 𝓱𝓪𝓿𝓮 𝓽𝓸 𝓹𝓪𝔂 𝓪𝓯𝓽𝓮𝓻 2 𝓪𝓬𝓽𝓲𝓿𝓲𝓽𝔂𝓼 𝓲𝓽 𝓼𝓾𝓬𝓴𝓼

The opportunity

What would it take to build a viable competitor, what would it cost to run every month, and a prompt to get started. Generated from the reviews on file; one LLM call per brief. Set ANTHROPIC_API_KEY for a real brief; the stub only fills in a template.