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MoonX: Moon Calendar for Life

Monetization rage Self-contained

Vibes LLC · Weather · Free · v3.28.0

View on the App Store (iPhone) ↗
Review-rating drop
0.65

2024-Q1 4.68 → last 90 days 4.03, text reviews

Peak quarter
4.68

2024-Q1, text reviews

Last 90 days
4.03

text reviews

Store rating
4.78

all 22444 ratings, incl. star-only

Store gap
0.75

store minus reviews

Est. MRR
$288k

#29 top-grossing, Weather

store 4.78 · reviews 4.68 → 4.03 · gap 0.75 store 4.78 reviews 4.03

Store ratings include star-only taps from in-app prompts, which skew high. The peak and recent figures come only from people who wrote a review, which skews low. Compare each against itself: the drop is the signal, and a big gap between the two usually means heavy rating prompting is masking unhappy users.

Average rating by quarter from 500 text reviews

2★3★4★5★ 1★ 2024-Q1: 4.68★ from 22 reviews 4.68 2024-Q1 2024-Q2: 4.35★ from 80 reviews 2024-Q3: 4.24★ from 50 reviews 2024-Q4: 3.97★ from 31 reviews 2025-Q1: 4.44★ from 39 reviews 2025-Q2: 4.43★ from 47 reviews 2025-Q3: 4.17★ from 53 reviews 2025-Q4: 4.00★ from 39 reviews 2026-Q1: 3.70★ from 43 reviews 2026-Q2: 3.89★ from 47 reviews 2026-Q3: 4.29★ from 41 reviews 2026-Q4: 3.88★ from 8 reviews 3.88 2026-Q4
Faint bars have fewer than 8 reviews. Text reviews skew negative versus star-only ratings; read the direction, not the level.
Show as table
QuarterAvg stars Reviews
2024-Q14.68 22
2024-Q24.35 80
2024-Q34.24 50
2024-Q43.97 31
2025-Q14.44 39
2025-Q24.43 47
2025-Q34.17 53
2025-Q44.00 39
2026-Q13.70 43
2026-Q23.89 47
2026-Q34.29 41
2026-Q43.88 8

Recent 1–2 star reviews

Greedy subscription price increase

★ · v3.27.0 · Oct 2, 2026

I really like this app but the subscription increasing by $20 is crazy. Def not worth that. You have lost a customer and im sure im not the only one

😊

★ · v3.27.0 · Oct 1, 2026

Learning

price increase

★ · v3.26.0 · Sep 21, 2026

did yall seriously increase the app price by 600% from one month to the next?!

Scam

★ · v3.25.3 · Aug 19, 2026

Purchased the premium one lifetime payment family plan. Was unable to share and paid an extra 10 dollars!! Do not recommend

“No”New changes

★★ · v3.25.3 · Aug 12, 2026

I don’t like the new way the app is working

Overcharging

★ · v3.25.1 · Aug 4, 2026

Why am I being charged $7.93 per month when it’s $5.99. To each their own and to all goodnight

Life changing! 🖤

★ · v3.25.1 · Jul 30, 2026

Listen, this app has literally improved my life in every way. I Journal on it. It lets me take current and past tarot card reads. It has a journal that tracks those cards. It has amazing readings. And advice. And everybody can take pictures of the moon from where they are ensure them. This has literally made my entire mental health better and I hope this review helped someone else!!! 😅🖤

Tarot Options Removed for Profit??

★★ · v3.25.1 · Jul 30, 2026

I have the premium version because I DO like this app but today I realized I can no longer do different tarot card pulls like, for example, the Celtic cross and now only have the option for one singular card pull daily. You can, however, download their new TarotX app that charges a separate fee at either a weekly charge at $.99 or a monthly charge at $1.99 to access what USED to be included with the premium subscription on this app. It’s honestly disappointing.

not shi is free

★ · v3.24.26 · Jun 17, 2026

i mean i like the daily notifications theyre cool but damn why does it have to cost money to feed your spirituality

STOP WITH THE AI

★ · v3.24.26 · Jun 8, 2026

STOP

Long time user

★★ · v3.24.25 · May 29, 2026

I used to really love this app. It had so many fun articles to read, daily tarot drawing and incredibly accurate yearly horoscopes. Like they would highlight specific important days and they were always spot on accurate. It became a ritual of mine to look at the app daily. I was a premium subscriber too based on how much I loved then app. But the free version was so good that I didn’t notice that my subscription glitched one day for like 6 months. Customer service fixed it promptly too once I noticed. But due to budget constraints, I can’t currently afford the fees. No big deal right because it was still a good app…. It’s not anymore. It’s almost useless unless you pay now. Literally everything except the lunar insight is behind a pay wall. I feel like the app has lost its roots and honestly I’m so sad about it. I’ve been debating on just deleting it but idk. There’s so much history there. But now I’m just sad when I see it. It’s like a shell of its former self.

$26 charged

★ · v3.24.25 · May 23, 2026

For what? Was not notified that trial was running out and was charged! I deleted the app but now when I try accessing my paid subscription isn’t accessible so just chalked it up to 47 era inept or/and corrupt operators. Unless you are perfect don't bother because there are free moon signs apps that people who are just looking to see current moon sign can get

I’m going to be honest with you, I’ve had the “premium” version for about 2 hours now

★★ · v3.24.24 · May 17, 2026

and I really regret spending the money. The app came recommended, but it was impossible to explore the resources without buying a membership. It’s super annoying because there is no way to see if the app will resonate with you or fulfill what you’re looking for. Now I’ve spent $20 for the premium and honestly will probably not even open it again. Frustrated.

Wrong rising sign

★★ · v3.24.24 · May 16, 2026

When I put my birth information in it made me a Libra rising instead of a Scorpio rising. There must be a glitch.

Bias and language

★★ · v3.24.23 · May 1, 2026

I have liked the app but gender and heterosexual biases distract from the total effect. They do not respond to emails and comments when I have expressed concerns. I have requested refund for an extra program that I found particularly dissatisfying. They give the impression they do not care about their app users. Sharon

Not what it used to be

★★ · v3.24.22 · Apr 23, 2026

This app used to be a labyrinth of information, helpful to ANY spiritual person who is seeking a deeper understanding of moon phases, cycles, and tarot. Now this is basically an astrology-themed widget app with extra information on moon phases, cycles, and tarot for $6. It’s disappointing to see one of your favorite things fall into this whole “subscription apocalypse”. Go back to being super helpful for the free…

Wish it felt more original, human built, and accurate.

★★ · v3.24.22 · Apr 21, 2026

I’d like this app so much more if it weren’t so obvious that so much of it, like the “articles” written by the “contributors” and the daily horoscopes, weren’t AI generated. Edit: Another completely wrong horoscope today has led me to cancel my subscription to this app. (And not wrong as in it told me something I didn’t like or that didn’t happen, but wrong in that it sites my moon being in the completely wrong house than where it actually and basing my horoscope off that in accurate placement.)

Wanted to love it

★ · v3.24.20 · Apr 11, 2026

Was really enjoying this app until I listened to a Podcast that went on and on about how great Elon Musk is. Immediately cancelled. Disgusted and disappointed.

Nice app, too much AI written material / AI overuse

★★ · v3.24.19 · Apr 7, 2026

I like all the different features and corners of the app like the tarot, rituals, astrology, different traditions, yoga, etc. It can be overwhelming sometimes & too much but I can deal with it. I also like the widgets and the thorough information it provides about the moon and such. However, I am so sick of the oversaturation of the content written by AI. It’s redundant, inauthentic, and it puts a bad taste in my mouth. There are some good articles written by real people but they are few & far in between. I am all for using AI as a responsible tool, but a good chunk of this app’s content seems almost reliant on it and it makes me sad. Please provide more authentic, human written content and this app will be a banger!!

So Many Notifications

★ · v3.24.19 · Apr 6, 2026

I wanted an app that will tell me when the moon is full, new, or moving to a new sign. So I went in to the notification section and turned on ONLY those things. Yet I’m getting a million notifications for RNADOM things alllll the time. Annoying, deleting and looking for something else.

Price modeling

★★ · v3.24.19 · Mar 22, 2026

I paid for lifetime membership, why aren’t challenges included in this?

Wrong Birth Chart Placements

★★ · v3.24.19 · Mar 21, 2026

Despite entering my birthdate, birth time and birth month place, this app has it wrong. This app is full of AI. Disappointing. Will be ending my subscription.

Liar liar pants on fire

★ · v3.24.18 · Mar 15, 2026

I feel so upset this app lied to me. It told me that there was a moon outside and there was no mood outside #WorstAppEver #ALiar#Mad.

Riddled With Open AI

★★ · v3.24.18 · Mar 10, 2026

I’m a little surprised that this sort of app would require you to approve the use of AI in order to use a good deal of the apps features. Kind of disappointing and disingenuous.

Wants to store my chats with a third party

★ · v3.24.18 · Mar 8, 2026

So I loved the app up until they made some change that requires your text messages and information to be stored and you can’t use certain parts of the app unless they store your questions and conversations and readings. Sounds horrible to me.

The opportunity

What would it take to build a viable competitor, what would it cost to run every month, and a prompt to get started. Generated from the reviews on file; one LLM call per brief. Set ANTHROPIC_API_KEY for a real brief; the stub only fills in a template.